I’m going to preface this blurb by saying I’ve had five jobs in social media. I live, breathe, eat social media. So. don’t get offended.
I’m sure you got to this post because you saw the bitly link on twitter, facebook, linkedin, wordpress, reddit, whatever other social media outlet just popped up a second ago. There are a million blogposts dedicated to telling us how social media is important and what to do with it. But if you’re a business minded person, you know social media alone isn’t going to cut it.
What we all really need is for all those retweets, facebook likes, comments to convert into dollars. We want that extra social media presence to turn into people actually showing up at our door, buying our product or subscribing to our service. How do you do that?
Connect social media to REAL life. Tweet at someone, find out where the meet-up they’re going to is, and go. Network. Connect your real life presence with your social media one. We have to remember the value of a smile, a real conversation, a face-to-face. Because at the end of the day, the person that you remember most, is well, the person. Not the twitter handle.